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The digital marketing world is changing rapidly, as are your customers and their buying journey.

We created the academy to help you to find answers to questions like: What are the latest trends? What is the impact on marketing and sales? What are best practices?


Webpower Blog
Optimisation through personalisation – UnderArmour

Optimisation through personalisation – UnderArmour

by Webpower

How frustrating would it be to be faced with a big opportunity, but being held up by several hurdles? This is exactly what UnderArmour went through. In an already highly competitive environment, they also had to struggle with building brand awareness. UnderArmour is a manufacturer of fashionable sports apparel. With...

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Webpower News
New EU-US data sharing agreement: the Privacy Shield

New EU-US data sharing agreement: the Privacy Shield

by Webpower

A new agreement between the EU and the US has been made concerning improved protection of personal information of European internet users, better known as the Privacy Shield. The Privacy Shield came into effect on Tuesday 12-07-2016. The successor to the rejected Safe Harbor agreement has been officially adopted by...

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Customer cases


Under Armour
Under Armour
03 May 2016
Lacoste
Lacoste
25 Nov 2015
Jaarbeurs
Jaarbeurs
22 Oct 2015
Glamour Sales
Glamour Sales
22 Oct 2015