Most people don’t get married when they first lay eyes on each other. It starts with a first gaze in a bar, a few dates in which you say all the right things. This is where you show someone you are the best choice for them. After all these steps, all you have to do is drop down on one knee and wait for the response.
The key to all this? Saying the right things. In business, as with dating, the right thing is not talking about yourself all the time, but listening to what the person you wish to attract wants and needs.
We know that talking about yourself is much easier. But in your case, finding out the needs and wants of your customers can be made easy by following the digital trail that the person you are interested in leaves on the web.
We get it; it’s easy to batch and blast. But remember, if it’s not personal, it’s not engaging and no one is going to listen to you. So put an end to email blasts and start conversations that lead to conversion. Send the right message at the right time. See all send features
Analyse your campaigns frequently in order to see the results of your efforts. Use these insights to fine tune campaigns for even more powerful results. See all analyse features
Campaigns are never done; there is always room for improvement. Whether it concerns campaign design, messaging momentum or simply template design, there are always things that you can change to improve results. See all optimise features