Webpower’s marketing automation software makes it easier to engage your customers. It not only saves you time, but it also allows you to measure and control your ROI through greater understanding of their needs and tastes. This in turn leads to more revenue for your business.
Once you create and set it up, marketing automation sends out emails throughout your campaign without risk of human error. At the same time, it can also send out social media posts, SMS and push notifications. It does this all as part of a pre-defined schedule, in line with each stage of the buyer journey.
The Webpower platform links to all of your landing pages and tracks customer actions. It captures all data on the prospect through web forms and directs it to a list, ready for use in future campaigns. Landing page forms also create demographic profiles of your leads. This in turn helps you to increase the relevance of your content.
The goal of any type of marketing is to generate leads. After creating relevant content for each prospect, you can use Webpower to ensure that it reaches the right person, at the right time.
Lead nurturing allows you to create content that your subscribers want to read, at the moment they want it most. It also saves you time!
With Webpower, you can automate the lead nurturing process. Once you set it up, Webpower sends out emails according to a schedule that suits your needs. When new leads come in, they will start their journey with your brand from scratch. The benefit? More leads for less effort on your part!
It’s far easier for a sales person to call someone who has shown interest in their products, as opposed to someone who hasn’t. But how do you know whether someone has an interest in what you have to offer?
Webpower Lead Scoring can help you determine who is interested, what is piquing their interest and how close they are to buying. By rewarding each action with a certain number of points, you can identify when a lead is ready to move to the next step.
Send messages to existing customers to help show that you value them and promote brand loyalty. Webpower sends messages to your customers in any form and to any schedule you choose. Up-sell. Cross-sell. Boost your profits.
Webpower is a powerful marketing analytics tool. It allows you to keep a close eye on campaigns and measure the success of your efforts. This in turn lets you focus on the strategies that are really paying off.
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